- Creative Direction
THE ASK & DETAILS
At Cineplex, we take our popcorn seriously. We wanted to create fun pieces that celebrate popcorn, and it's connections to movie-going. Inspired by the fun work they did for Milk several years ago, we sought the animation help from Head Gear Animation in Toronto to help us put these quick 5 second animations that played in-theatre and on our digital screens in lobbies. Fun reminders that popcorn is always great with any movie.
4 times a year or less, all about in-house design with valuable content.
© Mike Lucas 2020
Made with + & in Toronto.