The Rec Room
Food Design

CONTRIBUTION

- Creative Direction

THE ASK & DETAILS

The Rec Room is well known for its incredible arcade and entertainment options, but it truly has a unique kitchen and menu offering. To help bolster its food marketing, we created a toolkit to help the team be able to generate social discussions and posts about their food. From still photos with bright and appetizing colour pairings, to stop motion gifs and slow-motion food videos, (Thanks to Andrew Grinton!) they became armed to really promote the new menu items and strengthen their food awareness. 

2019

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© Mike Lucas 2024.